Waterline Square Sales Center | Eight Inc. | Design Director | New York, NY | 2017
Enhancing the Real Estate Sales Experience
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I was creative director at Eight Inc. for the Waterline Square Sales Center—responsible for design, development, consultant management, and construction administration of the 10,000 square foot sales gallery.
The design of the Sales Center illustrates the living experience from the macro to the micro, highlighting the neighborhood, buildings, and parks, and connecting them to the residential lifestyle. Visitors see themselves through the eyes of an owner, and view themselves as essential building blocks of this ground-breaking community.
Awards:
NAHB Multifamily Pillars of the Industry Award, Best Interior Merchandising of a Leasing or Sales Center
View of Gallery
Product Display
Exterior Marketing Communications
Interior Showflat
Closing Room
“The digital experience did not overwhelm the warm sensibility that needed to be communicated when selling homes. The design of the Waterline Sales Center brought a fresh perspective to marketing residences, and the collaboration has proven to be enormously effective.”
Melissa Ziweslin, Managing Director, Corcoran Sunshine Marketing Group